In this episode of the Social Selling Podcast, host Daniel Disney dives into the latest features of LinkedIn Sales Navigator. He highlights three new capabilities - Relationship Maps, Personas, and Account IQ - that can help salespeople be more effective.
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Best Moments:
(01:39) Relationship Maps — A visual representation of key decision makers and influencers within an account and who you're connected to within that web
(04:32) Personas — Create profiles of your ideal customers. Sales Navigator will then automatically surface matching prospects to accelerate your selling
(07:30) Account IQ — Insights on accounts to uncover challenges, opportunities, trends, etc. Gives you conversation starters and direction for your selling approach
In this episode of the Social Selling Podcast, host Daniel Disney dives into the latest features of LinkedIn Sales Navigator. He highlights three new capabilities - Relationship Maps, Personas, and Account IQ - that can help salespeople be more effective.
=================================================================
Best Moments:
(01:39) Relationship Maps — A visual representation of key decision makers and influencers within an account and who you're connected to within that web
(04:32) Personas — Create profiles of your ideal customers. Sales Navigator will then automatically surface matching prospects to accelerate your selling
(07:30) Account IQ — Insights on accounts to uncover challenges, opportunities, trends, etc. Gives you conversation starters and direction for your selling approach